Judging My Book By Its Cover?

TFAGPRFSo there I was on the beach at Fire Island this weekend, catching up on Runner’s World magazine (Motto: Running is much more fun to read about than to, you know, actually do), when I noticed a name on the contributor page: Tim O’Brien.

Hey, I says to myself, that’s the name of the guy who did the cover of my book. What a coincidence! What’s he doing writing for Runner’s World?

But upon closer look, the Tim O’Brien guy didn’t write for Runners World, he did a portrait of American miler phenom Andrew Wheating.

Now that’s a really crazy coincidence, I thought. This guy who’s doing portraits for Runner’s World has the same name … Ohhhhh. Yes. I’m a bit slow.

Continue reading “Judging My Book By Its Cover?”

Some Thoughts on Building Book Buzz

TFAGPRFAs some of you may know by now, there are a handful of advance copies of The First Annual Grand Prairie Rabbit Festival floating around the U.S. And some of you may be asking yourself, “How do I get my hands on a copy before Dec. 29?”

The short answer is: “You can’t.”

The longer answer is: “You can’t unless you find someone who has one of those copies and steal it from them.” (The truth is, I’m all out of those precious, precious copies.)
Continue reading “Some Thoughts on Building Book Buzz”

Early Acclaim for the Novel: Part 4

TFAGPRF“You have to watch these Louisiana boys. They can drink you under the table, and some of them can write you under the table. Ken Wheaton can do both. He’s a wild one, and this is a sparkling debut.” — Luis Alberto Urrea, author of Into the Beautiful North

This particular blurb is 99.9% gold. (I’ll get to the 0.1% later.)
Continue reading “Early Acclaim for the Novel: Part 4”

Early Acclaim for the Novel: Part 3

How about a blurb comparing the book to bourbon? Would you like that?

TFAGPRF“Warmed my chest faster than a double shot of Wild Turkey and kept me laughing through the night. This is a rollicking, wonderfully irreverent debut. It’s also a charming love story with a heart as big as Louisiana. I am a huge Ken Wheaton fan.” –Matthew Quick, author of The Silver Linings Playbook

You all recognize Matthew Quick’s name, right? Because when I told you earlier this summer to go out and buy his amazing book, you immediately did so. Right? (Well, if you didn’t, I suggest you do so now.)

So how did Matthew Quick come to get his grubby paws on a copy of The First Annual Grand Prairie Rabbit Festival?
Continue reading “Early Acclaim for the Novel: Part 3”

Early Anecdotal Field Research on a Book Cover

TFAGPRFSo Saturday afternoon, I stopped by Book Court to drop off an advance copy of The First Annual Grand Prairie Rabbit Festival. I practically live upstairs from the store and it’s known throughout the city as one of the finest independent book shops around. They’re shooting something from Eat, Pray, Love there this week. Lots of big-timers do readings at Book Court … and lots of little-timers, too. I did a reading there from The Subway Chronicles.

So I thought I’d stop in, say hi, drop off an advance copy and beg them to please stock the book. None of the folks who actually do book order were there, but I left a note in the book. (As luck would have it, my friend Peter Melman, who’s book The Landsman came out last year, a) worked at Book Court and b) lived in the exact same apartment I’m living in … so weird coincidence and all).

Anyway, after leaving said book with the counter person, I stood back while I waited for Susan. Counter person was then ringing up someone else, but had left the book on the counter. The someone else picked up the book and said, “Hey, what’s this? It looks interesting.” And then showed it to her friend. She then asked counter person if it was hers. And she said, “No, actually it’s his. He wrote it. But it’s not for sale yet.”

Sadly, all I could think to say was, “Yeah. That would be me. It’s on sale in December.” Ken Wheaton: Brilliant Salesman!

Gladly, I had the presence of mind not to blurt out in Book Court, “You can pre-order it on Amazon right now!” Not exactly the way to win over your friendly independent bookseller.

But, yeah, guess that cover illustration by Tim O’Brien is doing the trick.

Early Acclaim for the Novel: Part 2

When I received the mockup of the cover for The First Annual Grand Prairie Rabbit Festival, there was a blurb on the back cover from a fellow by the name of James Villas, author of Dancing in the Lowcountry. Villas had this to say about the book:

“A frustrated priest who smokes, drinks, and curses like a sailor, a loveable centenarian matriarch whose appetite for Crown Royal is matched only by her busy-body compulsion to counsel on any and all matters, a feisty flock of Cajun gals and gents who know how to get any ball rolling–all are unforgettable characters on a mission that’s not so holy and that gives new meaning to the notion of Southern Gothic. Add a carnival, the aroma of gumbo and fried turkey, and a little Zydeco dancing, and it’s easy to see why Ken Wheaton has produced a highly original yarn that is hilarious, beguiling, and, at times, warmly moving.”

Sweet. Now maybe you’re asking yourself some questions: How does this blurb thing work? How do you find these people? Why these people? Do they actually read the book before hand?
Continue reading “Early Acclaim for the Novel: Part 2”

Hey, Ken, When Can I Get Your Book?

The First Annual Grand Prairie Rabbit Festival Cover
The First Annual Grand Prairie Rabbit Festival Cover
Not an hour goes by without some excited fan approaches me shyly and says, “Excuse me, Mr. Wheaton, but when can I buy this ‘First Annual Grand Prairie Rabbit Festival‘ novel I’m hearing so much about?”

And then I say, “Can’t you see I’m dining on fresh champagne and old snails with intellectuals almost as smart as I? Why must you interrupt me during my repast?”

Okay. That hardly ever happens. But, to answer your question. THE OFFICIAL RELEASE DATE FOR ‘THE FIRST ANNUAL GRAND PRAIRIE RABBIT FESTIVALIS DEC. 29.

BUT WAIT. THERE’S MORE!

This gets a little tricky. I’ve been told that books show up in stores and ship from Amazon a week or two BEFORE the official release date. Which means “The First Annual Grand Prairie Rabbit Festival” could be in stores or in your house before Christmas. While I think it would make an excellent gift to put under the Christmas tree, the Hanukkah bush, the Festivus pole or what have you, I can’t guarantee 100% for sure that the book will be there. And the first rule of customer service (are you listening cellphone companies and airlines?) is: Don’t lie to the damn customer!

So there you have it. Dec. 29 is the official release date.

What can you do to help? Join the Facebook group and invite all your friends to join the Facebook group. Also, if you want to pre-order on Amazon, by all means, pre-order on Amazon. A sale, as they say, is a sale.

Early Acclaim for the Novel: Part 1

Blurbs! Who doesn’t love them? I love ’em. I have four of them for the First Annual Grand Prairie Rabbit Festival. I will reveal them — one a week starting today. Three of the blurbs are from folks who’ve written books and who were kind enough to take some time out of writing more books to read mine and say a kind word or two about it.

But I think the best way to start this off is with a quote from Helen Stephenson Pursell, the real Queen of the real Fifth Annual Grand Prairie Rabbit Festival (or, as it was called, Festival Du Lapin).

“Ken Wheaton’s fictitious story of a real small community in Grand Prairie, Louisiana, will keep you entertained and laughing out loud! Wheaton thoroughly describes the tradition and passion for the Cajun French way of life. Strap on your waders and get ready to trudge through some of the most colorful characters in the South.”
–Helen Pursell, Fifth Annual Festival Du Lapin Queen

How’s that for keeping it real?

Now, I can’t emphasize enough that The First Annual Grand Prairie Rabbit Festival is a novel — one for which I did pretty much zero research. I made it all up. And Helen’s blurb isn’t a result of me interviewing folks. Nope. Her blurb came about the old-fashioned way: Facebook.

Helen graduated Opelousas Catholic two years after I did. She was in my brother’s class. I couldn’t tell you the last time we’d talked to each other. (It was probably high school.) But, as happens on Facebook, we became friends at some point. And, as luck would have it, she was paying attention when I posted the title of the novel on the site. Which prompted her to reply, and I’m paraphrasing, “Holy crap. I was the queen of that festival.”

Which is funny. And sort of typical of where we grew up. When I told the story to my editor and agent, they replied, and again I’m paraphrasing, “Holy crap. That’s funny. And it would be cool if we got her to blurb it.”

So, there you have it. That’s how one blurb was born.

And Now the Back Cover

Another thing I love about the cover of The First Annual Grand Prairie Rabbit Festival is the copy on the back. And not just because I didn’t have to write it (I can’t tell you how much I hate doing summaries of my own work, or marketing type things for my own work.) I think Kensington nailed it, offering something that might get someone to pick up the book and staying true to my–gag me–Vision. Here it is.

Welcome to Grand Prairie, Louisiana–land of confounding accents, hard-drinking senior citizens, and charming sinners–brought to hilarious life in a bracing, heartfelt debut novel simmering with Cajun spice …

Father Steve Sibille has come home to the bayou to take charge of St. Pete’s church. Among his challenges are teenybopper altar girls, insomnia-curing confessions, and alarmingly alluring congregant Vicky Carrier. Then there’s Miss Rita, an irrepressible centenarian with a taste for whiskey, cracklins, and sticking her nose in other people’s business.

When an outsider threatens to poach Father Steve’s flock, Miss Rita suggests he fight back by staging an event that will keep St. Pete’s parishioners loyal forever. As The First Annual Grand Prairie Rabbit Festival draws near, help comes from the strangest places. And while the road to the festival may be paved with good intentions–not to mention bake sales, an elephant, and the most bizarre cook-out ever–where it will lead is anyone’s guess . . .

And there are real live quotes from real live people, too. But you’ll have to wait to see those.

The Cover Is Uncovered

Behold, a sneak peak at the cover (and spine) of The First Annual Grand Prairie Rabbit Festival. I received it over the weekend and I have to say I’m pretty damn pleased by the illustration, which was done by Tim O’Brien, and the design by Kristine Mills-Noble.

The First Annual Grand Prairie Rabbit Festival Cover
The First Annual Grand Prairie Rabbit Festival Cover

Considering the name of the book and sometimes overbearing pressure to go after the women’s market, I was having night sweats about pastel pinks, little white bunnies and, horror of horrors, a face full of comic sans font work. This easily exceeded my expectations and seeing it makes the whole thing seem that much more real.

This scan doesn’t quite do the thing justice as it lost some of the vibrancy of the color. The blues and blacks are deeper and richer.

By the way, for those of you who’ve been to the real Grand Prairie . . . yes, we’re all aware that the illustration doesn’t look like the real thing. But would you pick up a book that showed nothing more than Highway 103 cutting through some soybean fields? I didn’t think so.